This great job saw us fly to Joburg to shoot a 48 sheeter billboard for Nigeria shot on location in the heart of Soweto. The client, Arla Milk which is part of the Dano Group worked with the London based Havas UK Ad Agency to get the finals shots in a culdesac which with the help of Sunshine Co. and their gear delivery made for a great setup for the day.
Creative Director: Jim Stump
The local production was handled by Miki Roglovsky from Smokin’ Gun Productions who saw to our stills day as well as the filming of the Arla Milk TVC.
The concept of the campaign is that with the help of milk and a healthy dose of determination, one will always be a winner.
Here is the final portrait layout for the billboard featuring our hero Kelly Chidera Rosyka from Talents Rep Africa as well as the TV commercial.